VelvetInkStudio

An artistic portfolio experience that lets the ink speak for itself. Dark aesthetics and smooth galleries showcase each artist's unique style while guiding visitors to book.

About · About ·

Project Story

Custom website design for Velvet Ink Studio, a boutique tattoo studio known for fine-line and custom artwork. I created an artistic, portfolio-driven website that showcases artist work, styles, and the booking process. The site balances edgy aesthetics with approachable design, featuring artist profiles, gallery filtering, and an integrated consultation booking system.

Project Preview
01
HIGHLIGHT

Artist portfolios with style filtering and gallery lightbox

02
FEATURE

Consultation booking system with style preference selection

03
KEY POINT

Aftercare information and FAQ sections for first-timers

Breakdown · Breakdown ·

Project Preview

Timeline · Timeline ·

Step 1

Discovery

Understanding goals, audience, and project scope.

Step 2

Design

Wireframes, UI design, and visual direction.

Step 3

Development

Next.js build, responsive implementation.

Step 4

Testing

QA, cross-browser testing, and refinement.

Step 5

Launch

Deployment, analytics, and handoff.

Swipe to explore · 1/5

The Journey

Velvet Ink Studio reached out wanting a website that matched the artistry of their tattoo work. As a boutique studio with multiple talented artists, they needed a platform that could showcase individual styles, educate potential clients about the process, and streamline their consultation booking system.

Design & Development Process

I designed this tattoo studio website with a gallery-first approach, letting the artwork take center stage. The dark color palette and smooth transitions create an atmosphere that feels true to the studio. Each artist has a dedicated profile with filterable work, and the booking system captures style preferences and placement details to prepare artists for consultations.

Results & Impact

The website has become Velvet Ink's primary client acquisition tool, with consultation requests increasing significantly since launch. The portfolio galleries have helped artists attract clients specifically seeking their style, and the streamlined booking process has reduced back-and-forth communication.

Performance · Performance ·

Key metrics and results from this project

98%
Uptime
1.2s
Load Time
A+
Score
+500

Portfolio pieces across all studio artists

+40%

Increase in consultation bookings after launch

Performance Trend+24%
JanJunDec
Morgan Dev | Web Developer & Digital Strategist