Problem Framing
Iron Ridge Co came to Morgan Dev Studio needing a website that matched the quality of their construction work. As a growing contracting company, they wanted to move beyond word-of-mouth referrals and establish a professional online presence that would attract larger commercial projects and showcase their craftsmanship.
What Was Built
The team developed this construction website with a focus on trust and lead generation. The design uses bold typography and industrial textures that reflect the strength of their work. The project gallery was built to highlight scope, timeline, and results. Service pages are SEO-optimized for local searches, and the quote request system captures project details upfront to qualify leads.
- Project gallery with before/after imagery and scope details
- Service pages optimized for local SEO and lead generation
- Integrated quote request forms with project type selection
Delivery Outcomes
The website has transformed Iron Ridge's lead generation, with quote requests increasing significantly since launch. The professional presentation has helped them win larger contracts, and the project gallery serves as a powerful sales tool during client meetings.
+35
Completed projects showcased in the portfolio
+60%
Increase in quote requests after launch